Teacher

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If you want to learn something, teach it.

I started teaching in Boston around 1999. My first course was called So You Think You Want My Job—a 4-week primer taught at the Boston Ad Club for wannabe creatives. I went on to guest lecture at Boston College and Boston University about advertising and marketing. 

I was an adjunct faculty member at Emerson College for two years, teaching Copywriting and advertising in their graduate MBA program.

I've been adjunct faculty at the Minneapolis College of Art and Design three times; most recently in the Fall of 2017 to reignite a course I created almost a decade ago called The Future of Advertising. This curriculum prepares marketing strategy, advertising, and design majors to be fluent and productive in modern strategic marketing tools: customer journey mapping, digital communications channel planning, and brand architecture; as well as be aware of how innovations in artificial intelligence, AR, VR and the evolution of ad agency models impacts strategy, creative idea making and creative production.

I've guest lectured in MBA programs at St Thomas University, and the University of Minnesota.