Marketing Capabilities Training
Hire me to improve your teamās fluency and skills that help drive impact and growth.
Proven Approach for Teams and Leaders
I made my first ad in 1992, built my first website in 1994 and have lead 30+ person teams four times since, across every facet of marketing capability. I also created and teach the Future of Advertising curriculum, to help teams understand and leverage whatās coming next.
Marketing today encompasses an almost absurd array of techniques, technologies, platforms, strategies and skills. No wonder marketing teams are stressed out, and efficacy is hard to attribute let alone express. And in this age of AI-generative tech, itās not getting any easier any time soon.
I love this space weāre in.
Iām wildly curious about how organizations assess gaps and opportunities, identify optimal performance, and structure roles, teams, skills, and deliverables to ensure marketing drives growth. You can hire me to consult for a few hours, or collaborate for a few days, or dive deep on longer term projects to help enhance your organizationās marketing capabilities. I work well with HR, Learning and Development, and Talent Skills teams to deliver training that resonates, and lasts.
Iām especially good at helping marketing orgs in five key areas that impact success:
Marketing and Brand Strategy
Strategy, Creative and Production Briefing
In-House Agency Operations and Leadership
External Agency Partnership
The Future of Advertising
š Need more info? Use my scheduler to set up a free 15 minute Zoom conversation. Weāll discuss your situation and how I might best address your needs.