Writing

I’ve been writing online since 1994 and about the business of creativity since 2008. For the past three years it’s been happening at Curiosity+Courage, my newsletter and podcast about creativity, AI, and the people who make ideas for a living. My essays are on the newsletter; interviews with idea people on the podcast. Subscriptions are free - because your attention is invaluable.

From the archives

Fifteen years of blog posts still live here on this site. But these eight are the ones I’m most proud of.

What the job is now, as AI enters the scene, when the tools can make the thing.

The creative brief, and why almost nobody takes it seriously enough.

Eventually, there’s got to be a document - the foundation upon which change-making ideas occur.

Clearly, there’s a business to being an Ideas Person. It’s about signing up for a responsibility to create on demand, whether they’re feeling it or not, within specific constraints, consistently.

Why the unexpected is a business asset, and how to make room for it.

Marketing exists to change behavior. This post dissects an insightful interview with Rory Sutherland on the topic of behavioral economics.

The part of creative work nobody teaches.

On getting it wrong, in public, and what that buys you.